Because collaboration is so important to creating value, a leader needs to be able to create support, negotiate, find partnerships and get through resistance to achieve the goal. But to make this work a leader needs integrity and cannot survive as pure politician. Customers and clients will only interact and make desire exchanges when they can trust an organization.
Organizations are also falling under increased regulatory scrutiny, here to a leader’s integrity is extremely important. In a data-based society trust must be part of the foundation of many relationships.
Because it is so easy to reach clients and customers across the world organizations have been held hostage and the ransom to conduct business is that they must think globally. “Locally” is anywhere one is doing business and understand the needs and values of each locality is an absolute must.
Specialized interactions that take into consideration even the most niche’ needs of potential partner or customer is no longer a marker of excellence but an expectation.
While the ideas here are generalized and certainly not exhaustive it is a solid base on which to build a new way to think about leading.
This new and digitized age also asks leaders to be hero whose superpower is both decisiveness and humility. They are needed in times of crisis to make bold decisions but they are also need to bring in people with, perhaps, very different backgrounds, skills and personalities. They need to be willing to learn from those who have less experience leading. They need to be inclusive; to be a good listener. They need to understand new technology but also how that new technology will touch and change all aspects of our society.
Continuing from this idea, it used to be that a leader could delegate away responsibilities concerning technology. New technologies can change the way an organization does everything. Therefore, a leader needs to understand how the technology will benefit the company.
Simultaneously a leader now needs to understand and care about people, how new technologies impact their lives. A great leader would bring his team together in such a way everyone walks away having a significant and far-reaching understanding of how something new will change everything, both in business and in their personal lives.
The purpose and value of an organization are very important in a world where disruption and change are constants.
Inside uncertainty, leaders who know very specifically what the purpose and values of the organization are can use them to guide the organization toward meaningful value creation. As the organization changes, the leader needs to be grounded in what its purpose and values. While purpose and values do change, they can serve as a foundation for everything else.
Leaders more than ever need to be willing to quickly and effectively try new things. But these experiments cannot come without limits Purpose and value provide those limits.
While the world has become more digital and more complex that simple statement doesn’t encapsulate the far-reaching implications of digital technology. Unlike other technologies before it, the changes to our social ecosystem caused by digitization have touched and changed almost everything.
To survive as a value-creator, a leader needs a new set of skills. This new set of skills include things like rely not only on one’s strengths but an ever-expanding skill set. Leaders learned to work with people who think different and come from many backgrounds. They put an emphasis on collaboration, especially in instances of serious differences.
Leaders more than ever have to think about what the future is going to look like and what their organization’s role in that future is going to be. Leaders need to be highly strategic and have the ability disassociate from day-to-day concerns to look into the horizon. They should always be looking for a way to create value.
However, being strategic isn’t enough. The new leader also needs to be able to execute plans to find new ways of making value. Usually, these decisions and putting them into action has to be done quickly as our world moves more and more rapidly.
Much of digital technology seems tailor made to enhance productivity and increase communication in the realm of business. Email, instant messaging, text messaging, social media—all of these are great for communicating data, media and information. But do any of these media platforms successfully transmit our humanity? Our identity?
In her 2012 TED Talk, “Connected, but alone?” Sherry Turkle, psychologist and author, tells us that all these “snippets” of conversation we have with each other over digital media do not sum to a real conversation.
She tells us that when using digital media to communicate we experience what she calls “The Goldie Locks Effect.” When it comes to digital communication, we can control how much of our selves we reveal—not too little, not too much, just right. We can edit ourselves and thus show only a polished and safe version of ourselves. While this is sometimes a boon in a professional setting, being too cold, too polished can also be off-putting.
Adding a personal touch when interacting with people inside or outside of our organizations can send a signal loud enough to be heard over all the digital disruption about who we are, what we do, why we do it and what we care about. The naysayers of digital technology worry that we will lose our humanity—this is a way to keep that as a part of your business model. Things like signage and mission statements, body language, handwritten messages and cards. Think tangible. Think personal.